Karen Mok's Christmas Live Music Concert
The Story
| Date: | 26th December 2020 |
| Duration: | 1 Hour |
| Venue: | Avon Recording Studios |
| Platform: | 2 Channels, including Douyin and Instagram (support viewing on all connected mobile devices and computers) |
| Region: | Worldwide |
KEY IMPACTS
- The ”One Click Go Live” feature powered by HERMES Live enabled Karen Mok’s Christmas concert to be live-streamed to multiple online platforms, reaching close to 221,000 simultaneous live-stream viewers and gaining over 2,770,000 views during the live concert.
- HERMES Live provided stable, seamless and broadcast-grade live streaming service for the concert, delivering the warmth to over millions of viewers in this Christmas, celebrating this special season together with fans from worldwide.
- HERMES Live simulcasted the live music concert to two of the biggest social media platforms, Douyin and Instagram. Karen’s fans are able to enjoy her music from worldwide and share the joyfulness without district impediment.
OVERVIEW
Karen Mok’s Christmas Live Music Concert was dedicated to express music and love during Christmas. We are pleased that TFI was entrusted by Crossfade Creative once again and are delighted to participate and offer live video streaming service in this eminent event.
The Client
Crossfade Creative
Established in 2011, Crossfade Creative is a media production company offering full range of creative services from concept, idea, script writing, storyboard, art direction, filming, editing, motion graphic, animation and to visual effect. Crossfade Creative has been cooperating with various advertising agencies and production houses in Hong Kong and Asia-Pacific regions to produce television commercials, music videos, promotional videos and event video productions with promising quality.