The 38th Hong Kong Film Awards Presentation Ceremony

KEY IMPACTS

• A.I. Face Recognition was firstly applied with instant Digital Video Recorder (DVR) feature during live and VOD for movie fans to track their favorite celebrities and watch the video recap in real time, greatly boosting audience interaction and engagement
• Powered by HERMES Live Encoder M and ‘’One Click Go Live’’ feature, HKFA was able to spread Hong Kong movie culture and reached nearly 100,000 worldwide audiences with broadcast-grade and seamless live stream
• Extended HDR**coverage to Samsung Smart TV users, providing them breathtaking visual experience in terms of brightness, color, contrast, etc.

OVERVIEW

The Hong Kong Film Awards (HKFA) is one of the most glamorous film awards in Asia. Powered by the state-of-the-art video technology and HERMES Live solution, TFI is honored as the Official Worldwide Online Live Streaming Partner of Hong Kong Film Awards (HKFA) for four consecutive years. With the vision to “Bring Content, Culture, People Together through Video Technologies”, TFI keeps innovating and brings new elements to the ceremony continuously. This year, A.I. Face Recognition of celebrities was introduced; and HDR viewing experience was extended to Samsung Smart TV users. Along with simultaneous English interpretation, TFI provided broadcast quality and seamless online live stream to 27 designated territories, promoting Hong Kong movie culture to the world.

^{*27 designated territories include: Taiwan, Japan, United Kingdom, Korea, Germany, USA, Canada, Australia, New Zealand, France, Thailand, Vietnam, Philippines, Russia, Netherlands, Belgium, Luxembourg, Argentina, Bolivia, Brazil, Chile, Colombia, Ecuador, Paraguay, Peru, Uruguay and Venezuela.}

^{**Applicable to selective devices, details please refer to The 38th Hong Kong Film Awards (HKFA) Official Online Live Streaming Page: http://hkfa.tfidm.com}