Greater Bay Area Microsoft Technology Innovation Summit
The Story
| Date: | 6 Mar, 2019 |
| Duration: | 2 hours |
| Venue: | JW Marriott Hotel Shenzhen |
| Platform: | Facebook and China video platform Bilibili (available on mobile devices and computers) |
| Region: | Worldwide |
KEY IMPACTS
- Enabled Microsoft to overcome the network limitation in China and reached over 30,000 worldwide audiences through Facebook and China video sharing platform Bilibili in real time
- Provided seamless and broadcast grade live streaming leveraging on TFI’s superior technology
- Facilitated knowledge transfer and brought new insights of Greater Bay Area to a broader audience base effectively
OVERVIEW
The “Guangdong-Hong Kong-Macau Greater Bay Area” has been the talk of the town since it was announced. In view of this, Microsoft has organized “Greater Bay Area Microsoft Technology Innovation Summit” for industry professionals to exchange ideas and explore new business opportunities. Entrusted by Microsoft, TFI provided world-class live streaming of this significant event, bringing life-like viewing experience for worldwide audience and allowing Microsoft to demonstrate its innovative solution for enterprises to take up digital transformation journey under the development of Greater Bay Area.
The Client
Microsoft
Headquartered in Redmond, Washington, Microsoft was founded by Paul Allen and Bill Gates on April 4, 1975, to develop and sell BASIC interpreters for Altair 8800. It rose to dominate the personal computer operating system market with MS-DOS in the mid-1980s, followed by Microsoft Windows. The company also produces a wide range of other software for desktops and servers, and is active in areas including Internet search (with Bing), the video game industry (with the Xbox, Xbox 360 and Xbox One consoles), the digital services market (through MSN), and mobile phones.