Microsoft Learning & Teaching Expo Master Code Competition 2017
The Story
Live Event Profile:
Event Date: 15 December 2017
Event Duration: 60 minutes
Event Venue: Hong Kong Convention and Exhibition Centre, Wan Chai
Live Streaming Platform: Facebook (available on any mobile devices and computers)
Live Streaming Region: Worldwide
Live Event Details:
KEY IMPACTS
- Enabled audience to watch the exciting competition from multiple camera angles and cheer for their family, friends and other participants during the live
- Fostered and promoted collaboration, problem-solving and creativity skills of students through the competition
- Amplified the content reach and engagement by promoting the live stream on social media
THE SITUATION
Learning and Teaching Expo is Asia’s leading education expo and well supported by education community across the Asia-Pacific region. This is the second year for Microsoft to organize the Master Code Competition, aiming to share a new dimension of education about computational thinking and gamified learning. In the competition, students are encouraged to apply coding and creative thinking skills in designing a ‘Smart City’ for Minecraft, an open-world game specifically developed for educational use. TFI is entrusted to live stream the finals to the general public.
THE CHALLENGE
Due to limited space, some of the supporters of the contestants are not able to watch the competition on site. To reach wider audience, Microsoft partnered with TFI to live stream the competition on Microsoft’s Facebook. With TFI’s cutting-edge live streaming technology, audiences could enjoy the battle seamlessly on various digital devices.
REASONS FOR SELECTION
1. Reliable on-site technical support
With a team of professional live streaming expert, TFI provides dedicated resources to ensure smooth broadcasting from setup to monitoring. All the complicated technical problems can be solved immediately when needed.
2. Worldwide scale live streaming
HERMES Live Encoder M supports simultaneous live streaming to a wide array of social media platform, such as Facebook, stimulating audience’s real time engagement at low cost. This allows audience to overcome geographical boundaries and watch the competition wherever they are.
3. Multiple viewing perspective
TFI’s dedicated team has a proven track record in providing live streaming service. TFI not only offers live streaming service but also works on shooting. The competition is shoot from different angles and stitched together on a single interface, revealing more dynamic and interesting scenes that enrich the visual experience of the audience.
Live Video: https://www.facebook.com/microsofthk/videos/10154902938177102/
The Client
Microsoft
Headquartered in Redmond, Washington, Microsoft was founded by Paul Allen and Bill Gates on April 4, 1975, to develop and sell BASIC interpreters for Altair 8800. It rose to dominate the personal computer operating system market with MS-DOS in the mid-1980s, followed by Microsoft Windows. The company also produces a wide range of other software for desktops and servers, and is active in areas including Internet search (with Bing), the video game industry (with the Xbox, Xbox 360 and Xbox One consoles), the digital services market (through MSN), and mobile phones.