Sotheby’s Conversation with Artist
The Story
| Date: | 3 Sep 2020 |
| Duration: | 60 mins |
| Venue: | Sotheby’s Hong Kong Office |
| Platform: | HERMES Live (support viewing on all mobile devices and computers) |
| Region: | Worldwide |
KEY IMPACTS
•HERMES Live enabled Sotheby’s to conduct a real-time interview for Beijing sculptor Ren Zhe to share his sculpture journey, inspirations and views on future Asian sculpture development
•The “One Click Go Live” feature powered by HERMES Live enabled over a hundred invited VIPs from Mainland China and worldwide to participate in the conversation
•HERMES Live simulcasts event to the global, covering 31 provincial-level regions in Mainland China
•HERMES Live platform provided multiple value-added features for Sotheby’s, such as customized screen layout, branded event page, login-required page, Picture-in-Picture and interactive Q&A session
OVERVIEW
Sotheby’s Hong Kong has organized many popular exhibition, seminar and cultural events physically. Now it leverages advanced technology to provide unique experiences for VIPs virtually. Start from September, Sotheby’s is going to organize a series of live events that shorten the distance between the public and art. “Sotheby’s Conversation with Artist” was the first live event co-organized by Sotheby’s Hong Kong and HSBC Private Banking that kicking off a series of online events. Entrusted by Sotheby’s Hong Kong, TFI was glad to once again provide a stable, seamless and broadcast-grade video streaming service.
The Client
Sotheby's
Sotheby’s has been uniting international collectors with world-class works of art since 1744. Sotheby’s become the first international auction house when it expanded from London to New York (1955), the first to conduct sales in Hong Kong (1973). Sotheby’s BidNow programme allows visitors to view all auctions live online and place bids from anywhere in the world.